B2B Markets as an Opportunity for SME. Inspiration from EU
| Autoři | |
|---|---|
| Rok publikování | 2002 |
| Druh | Článek ve sborníku |
| Konference | Small and medium firm management with computer support |
| Fakulta / Pracoviště MU | |
| Citace | |
| Obor | Ekonomie |
| Klíčová slova | e-business; B2B; e-commerce |
| Popis | E-marketplaces offer opportunities to source a wide range of products from fragmented sources. In that respect they may offer opportunities for SMEs to broaden their customer base. However, in reality, the vast majority of independent e-marketplaces have failed to establish a viable revenue base. As they condition opportunities for economic development, notably for SMEs, e-marketplaces potentially raises important public policy questions about openness, rules of participation, ownership and control. B2B markets in the Czech Republic are developing and in the meantime not so often used channel. Although the rate of internet connection among Czech firms is at sufficient level, average Czech firm generates only about 1,1% of its revenues through B2B markets (in comparison, average EU firm receives about 4,5% of its revenues from B2B). The further political and financial support comparable with the EU plan eEurope 2005 can considerably increase the usage of B2B markets as a distribution channel for SME. |
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