Vliv kvality na konkurenceschopnost podniků v ČR
| Title in English | Quality and its influence on the competitiveness of the Czech enterprises |
|---|---|
| Authors | |
| Year of publication | 2010 |
| Type | Article in Proceedings |
| Conference | Ekonomika a management organizací - výzkum, výuka a praxe |
| MU Faculty or unit | |
| Citation | |
| Field | Economy |
| Keywords | Quality; competitiveness; financial analysis; cluster analysis |
| Description | The paper deals with defining and measuring the influence of quality on the competitiveness of the Czech enterprises. The analysis aims to explain the relationship between quality and competitiveness, particularly from enterprises point of view. On the basis of empirical survey we analyze attitudes of selected Czech enterprises towards the quality. The paper starts from the fact that quality is one of key elements of company competitiveness. To measure the quality we presume that the degree of quality can be derived from customers satisfaction. |