Analýza marketingu v podnicích ČR

Title in English The Analysis of the Marketing in Companies in Czech Republic
Authors

SUCHÁNEK Petr

Year of publication 2003
Type Article in Proceedings
Conference Rozvoj a podpora podnikatelských aktivít v málo rozvinutých regiónech krajín strednej a východnej Európy
MU Faculty or unit

Faculty of Economics and Administration

Citation
Field Economy
Keywords the Marketing; the Mix of the Marketing; the Analysis of the Marketing
Description The topic of this paper are problems of merketing's using or using of marketing's instruments with companies and institutions in Czech republic. A base for this paper was a research whose was took sixty four companies and institutions from differend economic areas in Czech republic. Companies was not chose on branches or size. It extracted broad look on heterogeneity of using of marketing's instruments herewith.
Related projects:

You are running an old browser version. We recommend updating your browser to its latest version.