The importance of company relationship with customer for the competitiveness

Authors

KLAPALOVÁ Alena

Year of publication 2009
Type Conference abstract
MU Faculty or unit

Faculty of Economics and Administration

Citation
Description Abstract resumes a part of the selected results of the largescale empirical survey focused on finding the factors of company competitiveness, in this case the factors, which could be found in the relationship companycustomer. Enter data were obtained during the year 2007 from 432 respondents, representatives of top management of companies with the registered office in the Czech Republic.
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