Spolupráce jako klíčový faktor destinačního managementu

Title in English Cooperation as a key factor of destination management
Authors

HOLEŠINSKÁ Andrea

Year of publication 2007
Type Article in Proceedings
Conference Sborník příspěvků z X. mezinárodního kolokvia o regionálních vědách
MU Faculty or unit

Faculty of Economics and Administration

Citation
Field Management and administrative
Keywords destination management; cooperation; tourism organization; research
Description The paper presents the results of a specific research that was focused on the tourism organization in the South Moravian region. The aim of the investigation was cooperation in tourism between municipalities and other stakeholders. The findings revealed the common cooperative activities in the South Moravian region, generally in the Czech Republic, that were compared with periods of cooperation in foreign tourism developed regions.

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