CSR, IS IT FOR SOCIAL PURPOSES OR JUST TO INCREASE THE COMPANY VALUE?

Project Identification
MUNI/A/1092/2019
Project Period
1/2020 - 12/2020
Investor / Pogramme / Project type
Masaryk University
MU Faculty or unit
Faculty of Economics and Administration

The aim of this research project is to find out what the public opinion about CSR companies in the Czech Republic. This study will use survey methods in data collection. This research will be carried out within 1 year. The results of this study are expected to have a positive influence on companies regarding the CSR they implement, with the result that companies could consider how their CSR performance is in accordance with public needs or still need improvement.