Schedule

9:00 – 9:45	Registration / Coffeebreak
9:45 – 10:00	Welcome speach MUNI a SVECR (in Czech)
10:00 – 10:35	Data in Tourism (knowledge) (Pecha kucha in Czech) Lucie Plzáková (Czech Technical University in Prague) - Local Taxation of Tourism and the Development of a Destination Martin Šauer (Masaryk University in Brno) - Big Data and Marketing Petr Štumpf (University of West Bohemia in Pilsen) - Destination Competitiveness Petr Janeček (Institut Turismu CzechTourism) - Tourdata
10:35 – 11:45	The Need for Data in Tourism (Solution) (Discussion with stakeholders in Czech) Adam Pekař (Ministry of Regional Development, Czechia) Lenka Durďáková (DMO, Slovácko Region) xy (private sector stakeholder) xy (municipality stakeholder)
11:45 – 13:00	Lunch + Networking
13:00 – 13:30	Data and Capacity Building in (Rural) Tourism Luděk Kühr (DIH Tourism 4.0, Czechia) - Introduction to Data4Rural: Transforming Rural Tourism with Data Laura Magen (The Food Hub, Ireland) - Data4Rural: Capacity Building and Skills Enhancement Program
13:30 - 14:30	World Café - Cleaning Up and Improving Data as a sample (testing pilot modul)
14:30 - 14:45	Conclusion - Takeaways (EN)